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Now in it’s second year bringing multiple brands to Vidcon, MARS decided to get more bang for their buck, and purchased one very large space for ALL of their brands, instead of multiple smallers spaces.
With this in mind, we created “Delicious Drive”, where all the brands had a respective storefront: all things you’d find on your town’s Main Street that made sense for their brand.
Twix served lattes at their coffee shop, 3Musketeeers (a late add) provided some much needed seating at their picnic bench, Snickers was a tattoo parlor, Dove was an art gallery, Skittles/Starburst was a gym, 5Gum was a fortune teller, M&Ms was a record store, and Maltesers was a laundromat!
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PROJECT MANAGEMENT INCLUDED:
- Event Concept + Creative
- AV Management
- Fabrication Management
- Event Staffing
- All Vendor Management
- Union Labor House Management
- Load In/Out
- CLIENT CORRESPONDANCE